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Marketplace economics

Why We Only Take 10%: The Real Math Behind Lumo's Commission

September 25, 2026·by Lumo

Why We Only Take 10%: The Real Math Behind Lumo's Commission

Let's talk about money. Specifically, the money that disappears between what a customer pays and what a service provider actually earns.

On most platforms, that gap is enormous. TaskRabbit takes 15%. DoorDash and Uber Eats? They'll hit restaurants with 15-30%, depending on the service level. Upwork charges freelancers up to 20% on their first $500 with a client.

Lumo charges 10%. Period.

Not 10% plus fees. Not 10% with surge pricing adjustments. Just 10%.

The Math That Matters

Let's say you're a handyman who completes a $200 job.

On TaskRabbit (15% commission): You take home $170

On Lumo (10% commission): You take home $180

That's $10 more per job. Do three jobs a week? That's an extra $120 a month—$1,440 a year—just by switching platforms.

For delivery drivers, the difference compounds even faster. On a $30 food order:

DoorDash charges the restaurant: ~$7.50-$9 (25-30%)

Lumo charges the restaurant: $3 (10%)

That's $4.50-$6 saved per order. A restaurant doing 50 deliveries a week saves $225-$300 weekly, or roughly $12,000-$15,000 annually.

Those aren't rounding errors. That's rent money. Equipment upgrades. Savings accounts.

The Honest Trade-offs

We're not going to pretend that charging less doesn't come with trade-offs. It does.

Smaller marketing budget: We can't outspend the big guys on TV commercials or stadium naming rights. Our growth depends on word-of-mouth and service providers choosing to list with us because the economics actually make sense.

Leaner support team: We've invested heavily in intuitive design and clear documentation so you don't need customer support. But when you do, our team might not be as massive as a billion-dollar company's.

Fewer gimmicks: No fancy AI recommendations (yet). No gamified badge systems. No premium tiers with confusing benefits. Just a straightforward marketplace that connects people who need services with people who provide them.

Here's what we believe: most service providers would rather have an extra $10-$50 per job than a slick app animation.

Why 10% Actually Works

The dirty secret of marketplace economics is that most platforms don't need to charge 20-30%. They choose to because:

1. Investor expectations: When you've raised hundreds of millions in venture capital, you need hockey-stick growth and massive margins to justify the valuation.

2. Customer acquisition costs: When you're competing with equally well-funded competitors, you end up in advertising arms races that cost a fortune.

3. Bloat: Large organizations develop expensive habits—layers of management, costly office spaces, sprawling tech stacks.

Lumo operates differently. We're venture-funded, yes, but our investors understand that sustainable marketplaces are built on fair economics, not extraction.

Ten percent covers our actual costs: platform maintenance, payment processing, trust and safety systems, and continued product development. It doesn't fund corporate excess.

Lower Fees, Lower Prices

Here's the part that benefits customers directly: when service providers keep more of their earnings, they can charge less.

A house cleaner on a 30% commission platform needs to charge $100 to take home $70. On Lumo, they can charge $78 and still take home $70—saving the customer $22.

Or they can keep their price at $100 and pocket an extra $20, which means better equipment, more reliable transportation, or simply more financial stability (which translates to more reliable service).

Either way, everyone wins except the middleman taking an outsized cut.

The Bottom Line

We built Lumo on a simple premise: marketplace platforms should facilitate transactions, not feast on them.

Ten percent is enough to run a great platform. Everything above that is just someone else getting rich off your work.

The big platforms will tell you their higher fees pay for better technology, more support, stronger guarantees. Sometimes that's true. Often it's not.

What's definitely true: you'll keep more of what you earn.

If you're a service provider tired of watching 20-30% of your income vanish into platform fees, or a customer wondering why everything costs so much, it might be time to see what a fairer marketplace looks like. See what's available on Lumo in your area—and what you could be earning or saving.

Tags
commissionpricinggig-economymarketplace-economicsservice-providers